OUR FUEL ENGINE IS IN
Marketing Automation with HubSpot
Record and send sales videos to connect with prospects and close deals. Personal videos stand out in the inbox and improve response rates – HubSpot has 4x more booked meetings with using Vidyard. With travel limited, video can help you share demos, do proposal walkthroughs and track your prospects’ engagement. Vidyard & HubSpot integration allows you to see how video drives pipeline for your sales team. As a Vidyard Video Selling Certified Partner we can help you with sales programs and Vidyard onboarding.
Content is the fuel of inbound marketing. Social media marketing, blogs, newsletters, whitepapers, podcasts, webinars, SEO and other content marketing tools attract customers in different stages of their buyer’s journey by giving them information relevant to their needs. We’ll help you produce relevant, valuable, educational and consistent content.
Conversational Marketing - Chatbots
Want to create a more human buyer’s experience, shortening your sales cycle and converting leads faster? We’ll use targeted messaging and intelligent chatbots that will help engage with leads when they’re live on your website. We are a Drift Certified Partner.
Live video is on the rise and webinars are an excellent tool for lead generation. Since they are usually recorded they have a potential of becoming evergreen content and keep generating leads. We help you plan, execute and host them, but we’ll also make sure to recycle the content, analyze the success of the webinars and use marketing automation to nurture the leads.
WE ALSO DO
Salespeople have better closing rates if they are making informed decisions and know the customer a little bit better. We can help you create a personalized approach by focusing on the buyer’s needs, pain points, frustration, and goals. With tools like HubSpot Sales, Vidyard for video selling, and Drift, you can create warmer leads and increase your sales.
Video has become the leading tool in marketing, increasing not only social media engagement, but also conversion rates on landing pages. Research shows that 99% of current video marketers plan to continue using video in 2020, and 95% plan to increase or maintain their spend. Video is a wonderful lead generation tool and an evergreen content source. We can help you plan, write scripts, and produce videos and animations.
Independent of the budget size we’ll find the best way for content distribution and lead generation. We continually optimize the best network and manage paid ads on Google, LinkedIn, Twitter, Facebook, Instagram, and other networks.
Lead Generation & Nurturing
We convert users to leads by creating high-quality content relevant to your buyer’s persona. We optimize with segmentation and personalization using marketing automation tools like HubSpot and paid advertising that brings the content to the right audience. By nurturing the leads we convert them to customers, which is also the top priority of 69% of marketers that participated in the State of Inbound 2018 study.